Wellbeing With Gemma

about Wellbeing with gemma

Wellbeing With Gemma is founded and operated by Gemma Allies, a certified yoga instructor, massage therapist and corporate wellness specialist. Since 2017, Gemma has been creating impactful workplace wellbeing events, as well as magical retreats in stunning locations like Santorini and Marrakech.

about the project

Gemma needed an engaging travel piece to generate interest in her upcoming Marrakech retreat. The objective was to create a vibrant narrative that showcased Morocco as the perfect destination for those seeking a transformative yoga holiday.

Tone of voice

Spiritual, wistful, gentle, inviting and inspires wanderlust.

feedback

“Emma’s writing style is highly descriptive and engaging – it felt easy to read and yet painted such a clear picture of the destination, drawing the reader in and yet leaving them wanting more.

Throughout the process Emma was extremely good at communicating with me, her client care was excellent and I felt as though she genuinely cared and had a genuine passion for what she was doing.”

Gemma Allies | Owner

Key copy.

Eyes closed, breath slow, shoulders relaxed. Above you, the crayon-blue sky is unblemished, not even a freckle of cloud in sight. The breeze twirls through the trees, through your hair and stirs the loopy river that surrounds you. No need for a playlist here; the forest song becomes your soundtrack. You feel connected to nature, connected to yourself.

Hundreds of brass lanterns cast petals of light on the dusty streets, where curious cats slink around crumbling corners, tempting you to follow. Welcome to the souk.

Then, when it’s time to return to the beautiful chaos of your everyday life, your most treasured souvenir won't be a trinket from the souk, but the peace you carried home within yourself.

Beyond the yang-like pulse of Marrakech’s centre lies a serene yin of towering Atlas peaks. A landscape that lies still, as if on pause, with Berber villages quietly resting in valleys and canyons guiding tumbling streams through the vast countryside. When night falls, the stars in the vault of the African sky twinkle like Christmas lights.