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Jen Sands & Co.

Jen Sands is a Business and Operations Manager supporting small businesses and entrepreneurs, alongside her team of virtual assistants.

Jen needed new website copy to support her brand refresh, with a stronger sense of team and more personality throughout.

Kind, warm, friendly, light-hearted, funny, but with words that have meaning, purpose and intention. Friends references welcome!

“I came to Emma when I was struggling with my brand voice, and pulling together a tagline for my rebrand. Emma is an absolute dream to work with!

I sent Emma some notes, and we had a call to chat over everything. The questions asked were clever in pulling out the personal touches of my business that make me me.

My first response when Emma sent through the copy work was “I f**king LOVE it!”

The copy that Emma came back with gave me goosebumps… It really pulled out what I had been trying for so long to say and convey. I’m looking forward to working with Emma more as we work through the rest of my rebrand and refresh – I cannot recommend her services, creativity, story-telling and copywriting highly enough!”

explore jen sands & co

Key copy.

We’re a growing team of experienced ops managers, digital marketing pros and virtual assistants who work together to help guide your small business forward. Bringing the perfect mix of strategy, action, joy and jazz, we make sh*t happen, so you can finally feel on top of things.

We know small business owners like you wear all the hats. Visionary. Problem solver. Marketer. Unpaid tech support. The glue holding everything together. And somehow, you're supposed to stay sane through all of that?

My path to building Jen Sands & Co. started with just me, a laptop and a dream of being there for school pickups – just like my dad was for me and my sister. I can still hear him now, “Shh, I’m working,” usually with a half-smile as mini Jen tried to chat away while he ran his business.

Unlike traditional agency-style VA services, we’re not just task-doers; we help you think bigger, connect the dots and build a business that works for you. No tuck-your-shirt-in vibes, no stuffy processes. Just a family-feel team working together to make your business run smoother than a buttery crumpet.